According to the latest report by IMARC Group “Mobile Education Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“, The global mobile education market is expected to exhibit a growth rate (CAGR) of 34.4% during 2023-2028.
What is Mobile Education?
Mobile education allows users to engage in digitally interactive learning through smartphones, tablets, and personal digital assistants (PDAs), reinforcing their self-learning processes. It provides numerous e-courses, e-books, test preparation courses, collaboration tools, interactive assessments, and educational material through online educational hubs, mobile applications, and social media. In addition, it offers the convenience and security of performing other related functions, including attendance management, fee payments, and teacher-parent interactive sessions. As a result, mobile education is gaining immense traction across the globe.
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What are the growth prospects and trends in the Mobile Education industry?
The market is primarily driven by the expanding online education sector. In addition, the rising digitization, the growing population, the easy availability of mobile education, and the recent onset of the coronavirus disease (COVID-19) pandemic led to digital platforms such as mobile-based education applications, to facilitate remote online classes and prevent the spreading of the virus which is contributing to the market growth. Moreover, the introduction of the internet of things (IoT), cloud computing, predictive analytics, and artificial intelligence (AI) represents another major growth-inducing factor. Besides this, the escalating demand for foreign language e-learning applications for employment and education purposes is accelerating the product adoption rate. Along with this, the emergence of smart mobile applications integrated with wearable devices for offering advantages such as sensory-based learning experiences, on-point language translation, and real-time progress tracking is propelling the market growth. Furthermore, the widespread adoption of STEM (science, technology, engineering, and mathematics)-based education apps is creating a favorable market outlook.
What is included in market segmentation?
The report has segmented the market into the following categories:
Breakup by Product:
- E-Books & E-Courses
- Game/Simulation-based Tools
- Collaboration Tools
- Distance Tutoring
- Test Preparation
- LMS/Authoring Tools
- Interactive Assessments
Breakup by Component:
- Content
- Platform/Software
- Connectivity
Breakup by Operating System:
- Android
- iOS
- Windows
- Others
Breakup by Device Type:
- Personal Digital Assistants (PDAs)
- Smartphones
- Tablets
- e-Readers
- Others
Breakup by Learning Type:
- In-Class
- Simulation-Based
- Instructor-Led
- Others
Breakup by Application:
- Pre-Primary
- K12
- Higher Education
- Corporate
- Vocational
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Who are the key players operating in the industry?
The report covers the major market players including:
- Amazon.com, Inc.
- Apple, Inc.
- Aptara, Inc. (iEnergizer)
- Articulate Global Inc.
- Barnes & Noble, Inc. (Chapters Holdco Inc.)
- Blackboard Inc. (Providence Equity Partners)
- City & Guilds
- D2L Corporation
- Docebo
- Google LLC. (Alphabet, Inc.)
- LearnCast
- Microsoft Corporation
- Pearson Plc
- Saba Software Inc. (Bestatdigital Ltd)
- Sony Corporation
- WizIQ Inc (authorGEN Technologies Pvt. Ltd.)
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