IMARC Group, a leading market research company, has released a report titled “Next Generation Search Engines Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“. According to the report, The global next generation search engines market size reached US$ 12.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 25.7 Billion by 2028, exhibiting a growth rate (CAGR) of 12.8% during 2023-2028.
Next generation search engines refer to advanced search engines integrated with new technologies, including AI capabilities and voice- and image-based search. They provide an advanced model for information retrieval, which facilitates consumers in gaining working information about their queries. Next generation search engines help individuals accomplish their tasks through an intuitive interface in connected homes and cars. Google Assistant, Alexa, Google lens are some of the commonly used next generation search engines that are gaining traction among consumers.
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Next Generation Search Engines Market Trends and Drivers:
The global next generation search engines market is primarily driven by the increasing adoption of advanced technologies such asdeep neural networks, machine learning, andAI. They can be personalized based on the enduser and thus are used across various industry verticals such as retail, BFSI, and healthcare. The constantly changing semantic search capabilities, web technologies, and flow of information available on the internet are transforming the landscape of search engines. Besides this, the growing number of internet users and rising penetration of smartphones are boosting the advancements in voice-activated capabilities of devices, which in turn is propelling the market growth. Furthermore, the introduction of self-service options and customization in these search engines are expected to significantly influence their adoptionin the upcoming years.
Report Segmentation:
The report has segmented the market into the following categories:
Breakup by Platform Type:
- Mobile
- Desktop
Breakup by End User:
- Personal
- Commercial
Breakup by Distribution Channel:
- Online
- Offline
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Alibaba Group
- Amazon.com Inc.
- Apple Inc.
- Ask.com (IAC)
- Baidu Inc.
- Duck Duck Go Inc.
- Facebook Inc.
- Google LLC (Alphabet Inc.)
- Microsoft Corporation
- Yahoo (Verizon Communications Inc.).
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